AdWords

Visual looking down at a laptop with data swirling around it

It’s a serious question — one we continually ask ourselves. Over the course of our company’s history, we’ve come to discover, refine, and expand our understanding of just how much highly informative search data our […]

Cartoon image of tool box with digital marketing icons packed in it

As with any effective craftsman, a marketer should use a number of tools that build a strategy that delivers a return-on-investment. There are opportunities to collect and analyze data: leveraging national search trends, tracking shoppers […]

Multiple computer screens with a main one that has vehicles flowing in to represent traffic

Having smart strategies to build your dealership’s site traffic is a vital piece of your marketing. The more people who visit your site, the more opportunities you have to market and sell your inventory. You, […]

Two mouths communicating the keywords AdWords and Analytics to each other

Hello — again, perhaps? You may have gotten here from two different paths: (1) our content about how to ensure you’re driving high-quality traffic to your site; (2) our guide for connecting Search Console with […]