Reunion Marketing's Blog

Two mouths communicating the keywords AdWords and Analytics to each other

Hello — again, perhaps? You may have gotten here from two different paths: (1) our content about how to ensure you’re driving high-quality traffic to your site; (2) our guide for connecting Search Console with […]

Example of a Google search bar with a question about paid and organic conversions

Conversions can help you understand a number of important data points. From where consumers click to most effective value propositions or buttons, you can acquire insights about the path to purchase that can guide your digital […]

Cartoon with website homepage in background and hands holding a checklist to review

Your homepage should give car shoppers a quick and easy path to your dealership’s Search Results Pages (SRPs). That leaves you with a question to answer … How do I know if my homepage is […]

Cartoon construction worker motioning toward a website's homepage

Your homepage should do two simple things: (1) get people where they want to go on your site; (2) give people easy access to contact information. Each visitor should be able to accomplish both of […]

A message from our Paid Media Director, Kailee VanDamia: What you need to know about the current state of Facebook advertising: Public outcry surrounding news that Cambridge Analytica matched data from personality quizzes and third-party […]

Cartoon designer sitting at computer with three banners in background

Summary: Banners earn 6% of all homepage clicks 2nd Position banners only earn ¼ of that 6% of clicks Reunion recommends no more than 3 banners   To get all of the insights from our […]

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I was listening to an episode of “The Bill Simmons Podcast” a few months ago and came across this interview with Scott Harrison of Charity Water. Simmons typically talks sports and interviews athletes and other […]

It’s not enough to plant a garden. Even if you do the work – get your hands dirty, shove some seeds into the soil, and feel proud of a job well done – you haven’t […]

A scale with different weights on the levers: one for work and one for home

The real world — three simple words that have plagued college students for generations. It’s inevitable that, at some point, every college student has wondered … What is it like out there? Will I be […]

Guard shielding profits from inclement weather

As most people involved in the automotive industry are well aware, 2016 was a blockbuster year in terms of sales and profits for auto manufacturers and dealers alike. Sales easily surpassed analysts expectations of 17.7 […]

Man looking at data on two computer screens

When I first got into paid search, I wanted to see my ads in action. I got excited. I mean, I just created an ad from scratch. I know it’s not hard to put a […]

Cartoon character going through phases of a purchase

Is your agency or marketing department identifying when customers convert? This is an important question as digital marketing becomes the predominant method of advertising your business or product. It’s no longer sufficient to claim XX […]